Task one

-WHO AM I?


What do i like designing? - paper based intriguing booklet designs - childrens artwork- illustration - surface pattern design - Retail clothes tags window displays

What skills do i have and how do they relate to your client group? -drawing - understanding of target markets - software skills

What skills do i need? and what skills do you need to develop? - professional understanding of a variety of print processes - a broader portfolio into illustration on corporate products - intriguing hand crafted products - deeper understanding of colour theory - software skills

What are your proffesional/ creative aims and how do they relate to your clients needs? - i want to be diverse in what i do be illustrative with a corprate edge E.G t-shirts then booklets for collections etc

How can i apply what i learnt from lecture one :

Marketing roles
- identfy customers needs to develop new products
- I CAN USE THIS TO GET MYSELF INTO THE INDUSTRY BY IDENIFING CUSTOMERS NEEDS AND APPLYING THAT KNOWLEDGE TO MY ATWORK FOR MY PROTFOLIO TO ADDRESS WHAT THEY WANT.

- listening to feedback from clients ( how can i dig into this infomation? )

- being equipped and ready, business cards ( begin to look into designing them)

FOUR P's
PRODUCT PLACE PROMOTION PRICE


Summary


From the marketing lecture what i have learnt about me as a designer i can find out what the current market needs are and apply my current design practice work to fit into the " niche" . The type of industry i want to work for is mainly within the retail sector where the four P's are very relevant I will provide the creative element of the product yet what i will design will be affected by the price place and promotion of the product there is only so much i will be paid to carry out the work and the successfulness of the product will depend on the consumer. So promotion will be important where are my clients how will they see relevant advertisements? How much will the item cost am i out pricing the market etc how much will it cost me to design will i be making a profit. All the elements of the four P's have to be precise other wise the product will fail in the market. Currently in my design practice i do questionnaires and have interim crits of my work to see how im doing and potentially this is what companies do to find out the information they need to be a successful trader in the retail sector. designing for the needs of the client whos buying it can be difficult yet so rewarding.